Documentation :: TravelNurseSource.com

Email Campaigns

TravelNurseSource allows you to send targeted HTML emails to leads on an a la carte basis. We require that your custom HTML and text files include our footer tag, explained below. You can also use dynamic content placeholders to personalize your messages:

Placeholder Required Description
[FOOTER] Yes Inserts our footer to ensure the message complies with CAN-SPAM legal requirements:

[firstname,fallback=] No Inserts the first name of the lead this email is being sent to. You can specify a value after fallback= that will be used when sending tests of your email.
[lastname,fallback=] No Inserts the last name of the lead this email is being sent to. You can specify a value after fallback= that will be used when sending tests of your email.
[License,fallback=] No Inserts one of the following possible values, depending on what type of lead this email is being sent to:
  • RN
  • LPN
  • CNA
You can specify a value after fallback= that will be used when sending tests of your email.
[Specialty,fallback=] No Inserts one or more of the following possible values, depending on what specialties the lead this email is being sent to has experience hauling:
  • Admin/Mgmt
  • Antepartum
  • Case Manager
  • Cath Lab
  • Coronary Care
  • CVICU
  • CVOR
  • Diabetes
  • Dialysis
  • Endoscopy
  • ER/Trauma
  • Flight Nurse
  • Gastroenterology
  • Home Health
  • Hospice
  • ICU/Critical Care
  • Interventional Radiology
  • Labor/Delivery
  • Long-Term Care
  • Med/Surg
  • Neonatal
  • Neuro
  • NICU
  • OB/GYN
  • Occupational
  • Oncology
  • OR
  • Orthopedics
  • Other
  • PACU/Pre-Post Op
  • Pain Management
  • PCU
  • Pediatrics
  • PICU
  • Postpartum
  • Psych
  • Radiology
  • Rehab
  • RNFA
  • Stepdown
  • Telemetry
  • Wound/Ostomy
You can specify a value after fallback= that will be used when sending tests of your email.
[State,fallback=] No Inserts the standard USPS 2-letter state abbreviation for the state where the lead this email is being sent to lives. You can specify a value after fallback= that will be used when sending tests of your email.